Brand Identity
2019
JUTE Theatre Company
JUTE Theatre Company is a non-profit that champions the evolution and sustainability of the arts in Cairns. The vision of the company is to see the community flourish through the development, production, and sheer magic of theatre.
Role
Brand Identity
Creative Direction
Deliverables
Branding
Creative Direction
Graphic Design
Web Design


An exciting new identity for a client in northern Queensland
SOHO was given the opportunity to create a new and exciting brand identity for the Cairns theatre company. We created a new look that would encourage community involvement while also gaining the attention of an international audience.







